To build an area class cult, you might need a core of gung ho zealots and a mass of zombie followers, and Wawa is fully loaded inside categories. There can be the five teenagers from West Chester who mobile phones completed a virtually two year trek to go to every Wawa around (then 586 stores). You can get the high school graduates they like a college based at the very least partly on campus proximity to some Wawa, and there are definitely the University of Maryland students who, if your company announced it might close an on campus Wawa in 2007, flash mobbed the closing store, and reminiscing, depending on the school paper.
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And Big Fir Lane. A traffic stop was co